Workshop Public Blog

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Thursday, May 3, 2012

Detroit Justice Public Service Announcements

Aloha,

Posting my DETROIT JUSTICE PSA in 2 versions:

  1. Hip-Hop Version
  2. Jazz Version
Please tell me how to make it better.

(I know I need help with the audio!)

forward!
devotion, prema






2 comments:

  1. Greetings,

    Although I have been shooting and editing video since 1986, I had never produced a PROMOTIONAL VIDEO, which was one of my goals in the DFM program.

    My challenge is SCRIPTWRITING.

    I prepared rough draft of a script that was based on the following words:

    /////////////////////////////////////////
    A UNIFIED DEFINITION OF JUSTICE:

    Justice is balance between people,
    guaranteeing that no one is mistreated
    and those who need help most
    get the most help.

    /////////////////////////////////////////

    Other than the words on the screen, I could not figure out what the visual elements would include.

    I had the idea to juxtapose images of people-with-privilege with images of people-without-privilege to suggest that helping the people-without-privilege produces justice.

    On St. Patrick's Day 2012, I was out walking with my camera and stumbled upon the staging area for participants of the Southwest Detroit St. Patrick's Day Parade. The mood was festive and the people were totally absorbed in the parade preparation, so much so that I felt like I was unobtrusive. I shot 30 minutes of footage and then continued to walk downtown with the intention of shooting people-of-less-privilege at the bus terminal.

    Along the way, I encountered a Street Musician playing a saxophone for donations, on the sidewalk. I paid him to allow me to shoot one set.

    I lost my nerve to shoot people who were waiting for buses at the Rosa Parks Transit Center because I felt like I was intruding upon their misery and dignity.

    On the way home, I passed by a man who was standing near an entrance to Highway 10. He had a sign, asking for help. I stopped to talk with him. I explained my project and asked for his help. I paid him to allow me to shoot.

    The people-with-privilege, preparing for the parade, were 99% white people.

    The people-without-privilege, i.e. the saxophone player, people waiting for buses and the homeless man were 100% non-white people, specifically Black people.

    When I finally set down to review my footage, I was conflicted because I felt that presenting a white versus non-white "racial" narrative might overshadow my message: a unifying definition of justice and, more importantly, alienate the people who I most want to impress most.

    The above videos represent my attempt to create video content that promotes a unified definition of the word "justice".

    In the first video, I used public domain graphic elements, which I thought would appear non-threatening and non-judgemental. In the second video, I used footage I shot on St. Patrick's Day.

    I would really appreciate your feedback.

    ReplyDelete
  2. the second video is much more powerful more on point, more thoughtful and inspiring/moving to action.
    keep tweeking. We can look at this in class if you like

    ReplyDelete

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